University of Calgary

Design Matters with Bruce Mau

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For Bruce Mau, design is leadership. It provides the power to imagine the vision of a future and work systematically to achieve that vision.

He’ll share some of his visions at the Design Matters lecture series, hosted by the Faculty of Environmental Design (EVDS), which brings to Calgary a range of important people to explore issues in architecture, urban design, product design, and landscape ecology.

Mau will join EVDS live from Chicago through an interactive video presentation and question and answer session featuring his new design philosophy, 24 Hours 2 Massive Change, Wednesday, Sept. 12 at 6 p.m. at the University of Calgary’s downtown campus. Admission is $5 at the door. Student entry is free.

The Sudbury, Ont. native is the co-founder of the Massive Change Network and Bruce Mau Live. With more than 25 years of experience in design innovation, Mau has collaborated with many of the world’s leading institutions, corporations, heads of state, entrepreneurs and artists.

“Bruce Mau has been one of the world’s most influential graphic designers over the last several decades,” says EVDS architecture professor Graham Livesey. “Beyond publication design, his influence extends into architecture, landscape design, exhibition design, and forayed into sustainability and examining the way we live in the contemporary world.”

While most designers use design to produce things, Mau uses design as a method to produce the future and develop purposeful projects to create positive change in business, education, health, leadership and security.

He has used design to lead innovation projects with Coca-Cola, McDonald’s, MTV, Herman Miller, Seattle Public Library, Panama Museum of Biodiversity, Walt Disney Concert Hall as well as international projects in Saudi Arabia, Guatemala, United Kingdom and Denmark.

EVDS is committed to providing an outstanding student experiences both inside and outside the classroom. Through the strong partnerships and relationships EVDS maintains within the design community, they are able to provide education that is relevant, meaningful and innovative. Through Design Matters, they make this happen.

Article by Jessica Wallace. Image courtesy of Dave Gillespie.